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Google now lets you see what's on shelves at stores near you, and it's a powerful new weapon against Amazon

4 monthes ago   |   By Business Insider

Pointy
Google is giving shoppers the power to search local stores' inventory with a new tool called See What's In Store.
Shoppers can use the tool to search for a specific product and see which local stores have that item in stock, or to search the entire inventory of a single store.
"If you knew something was available one block away, or that you could pick it up in a local store without having to wait for shipping, you might not choose to order it online," said Mark Cummins, CEO of Pointy, a UK-based tech firm that is partnering with Google to power SWIS.
Google is launching a tool that...
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