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WOW Air Buyout

4 monthes ago   |   By Global Traveler Usa

In a pending deal, Icelandair agreed to purchase WOW air, its low-budget rival airline. The purchase still needs to be approved by Icelandic shareholders and is valued at about $18 million in shares. While the Icelandic rival would be under new ownership, the two airlines are expected to operate independently.
Founded in 2011, WOW air appealed to customers as a small airline offering affordable prices for flights between Europe and the United States. Additional charges for water, legroom, baggage and a slew of other services are tacked on to the price to fly.
While WOW air offers low-cost...
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